I think that in the beginning in the beauty space, a lot of brands didn't want to work with me. A lot of brands were just like, This is a joke. It's a fad. Guys in beauty, it's not a thing. Girls are the only ones that wear makeup, and they're the only ones that would ever buy makeup. I'm literally like... Living proof. Living proof. It's not the case. I think that's the 11th commandment, actually. Girls can only buy makeup. I think you actually wrote that in yourself.