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[00:00:00]

Support for this podcast comes from Huntris. Keeping your data safe is important. However, if you're a small business owner, then protecting the information of yourself, your company, and your workers is vital. In comes Huntris. Huntris is where fully managed cyber security meets human expertise. They offer a revolutionary approach to manage security that isn't all about tech. It's about real people providing real defense. When threats arise or issues occur, their team of seasoned cyber experts is ready 24 hours a day, 365 days a year for support. Visit huntress. Com/propg to start a free trial or learn more. Support for the show comes from AWS. Are you a startup founder looking to turn your big idea into a reality? Join AWS Activate and unlock the power of the world's leading cloud. With up to $100,000 in AWS credits, exclusive offers, and access to a global network of experts, AWS Activate provides the fuel a total hotspot. What is the name of that fucking place? A beautiful hotel. Anyways, had a great time. I love Palm Springs. If I lived in LA, I would consider getting a home there. But thanks to the great offer. And by the way, it sounds like you have a baby in the background, and you have such a lovely voice. Anyways, I don't even know you, and I like you. All right, so IP and IP theft or borrowing. Absolutely, what Shein is doing is finding other impressive designers that have gotten traction in the retail market and copying them, copycatting them, whatever you want to call it. So now do Pottery Barn, Restoration Hardware, Old Navy, and essentially every other fashion company. I remember being in board meetings, especially retailers, and they were very careful to say that it was inspired by.Almost every major selling product at a high-end, or not even a high-end, a mid-brand or mid-tier apparel fashion furniture company, you're going to find that the design was inspired by an artisan who at a much higher price point is doing something really incredibly creative. This has been an enormous source of frustrationa little bit different. I am a mid-career entertainment professional, meaning I'm an out-of-work TV producer, and frankly, my career is basically over. I worked for 20 years and built up an amazing reputation and have tons of contacts and experience in my field. But guess what? Between the strikes the Hollywood and news contraction, and business moving overseas, and TikTok, all my contacts are out of work and my so-called skills are not necessarily translating to the real world. I'm sure there are many other listeners who have the same predicament who are listening to your podcast and in the same boat. I'd love to know what your advice is for us not starting out professionals who have already sunk costs into the business. Thanks.Hi, Kelly from New York. I think so many people are in your position. You have an industry that went through... First off, the industry has too great an inflow of human capital, and that is so many people want to be in that industry, that the industry is able to pay people less than people of that talent in other industries because there's someone who will be an associate producer for almost no money. In addition, with every 17-year-old in the nation spending less and less time watching television, cable TV, and going to the movies and spending it all on TikTok, where there's 850 million creators who don't need health insurance or don't ask for it and are willing to make $10,000 or $12,000 a year to create what is probably pretty decent content in addition to their main hustle. There's just huge pressure. So anyways, I'm not telling you anything you don't know or have an experience. What to do. If you have been successful, and it sounds like you have been, I would try and write down the series or the attributes that have made you successful. So if you're incredibly organized, know how to bring together a disparate group of people to create an environment and production and focus on details and logistics and create a mood and a vibe, okay, Salesforce is probably going to spend a couple of hundred million dollars this year on events, on production.Anything live requires production talent. If you think about it, entertainment is essentially trying to build a story that captivates people's attention in this medium of film or television. And there's a lot of different And I think, industries where they're trying to capture people's attention across a different medium, whether it's a corporate gathering, whether it's an environment inside of a store, store design or what have you. So start workshopping. Don't let perfect be the enemy of good. Every day, three or four emails to strangers, contacts, colleagues from your alma mater who are working in investor relations, comms, video production, content strategy, product management, program management, reach out, can we grab a coffee, and get on it and just get back into the ecosystem, if you will. Also, Kelly, look into whether or not there are, I don't want to call them support groups because that sounds weird, but groups of people to get together to talk about what they're going to do next, people in a similar situation. There was an organization that's probably still around in New York called Second Act. It was for former finance professionals getting together to talk about their second act.And And these were ballers. My close friend and someone who was on my board, who was one of the heads, I believe, or co-heads of private equity at Citigroup, was part of this group. And it was all these former CEOs and total ballers in the corporate world trying to to figure out what to do next. So it had either been laid off or quit their job. And it's really helpful to get in a room of people and just talk about stuff and be mutually supportive of each other and bounce ideas off of one another. I'd be shocked if there aren't several groups like that that have popped up in both New York and Los Angeles because of the just extraordinary disruption taking place in the industry. But again, it's just so helpful to hear from other people. One, you recognize that it's happening everywhere. And two, again, it's hard read the label from inside of the bottle. It's just nice having a group of people to brainstorm with. That's all for this episode. If you'd like to submit a question, please email a voice recording to officehours@propetingmedia. Com. Again, that's officehours@propetingmedia. Com. This episode was produced by Caroline Shagrin.Jennifer Sanchez is our Associate Producer, and Drew Burrows is our Technical Director. Thank you for listening to the PropGee pod from the Vox Media Podcast Network. We will catch you on Saturday for No Mercy, No Malice, as read by George Han. And please follow our PropGee Markets pod wherever you get your pods for new episodes every Monday and Thursday.

[00:03:59]

a total hotspot. What is the name of that fucking place? A beautiful hotel. Anyways, had a great time. I love Palm Springs. If I lived in LA, I would consider getting a home there. But thanks to the great offer. And by the way, it sounds like you have a baby in the background, and you have such a lovely voice. Anyways, I don't even know you, and I like you. All right, so IP and IP theft or borrowing. Absolutely, what Shein is doing is finding other impressive designers that have gotten traction in the retail market and copying them, copycatting them, whatever you want to call it. So now do Pottery Barn, Restoration Hardware, Old Navy, and essentially every other fashion company. I remember being in board meetings, especially retailers, and they were very careful to say that it was inspired by.

[00:04:57]

Almost every major selling product at a high-end, or not even a high-end, a mid-brand or mid-tier apparel fashion furniture company, you're going to find that the design was inspired by an artisan who at a much higher price point is doing something really incredibly creative. This has been an enormous source of frustrationa little bit different. I am a mid-career entertainment professional, meaning I'm an out-of-work TV producer, and frankly, my career is basically over. I worked for 20 years and built up an amazing reputation and have tons of contacts and experience in my field. But guess what? Between the strikes the Hollywood and news contraction, and business moving overseas, and TikTok, all my contacts are out of work and my so-called skills are not necessarily translating to the real world. I'm sure there are many other listeners who have the same predicament who are listening to your podcast and in the same boat. I'd love to know what your advice is for us not starting out professionals who have already sunk costs into the business. Thanks.Hi, Kelly from New York. I think so many people are in your position. You have an industry that went through... First off, the industry has too great an inflow of human capital, and that is so many people want to be in that industry, that the industry is able to pay people less than people of that talent in other industries because there's someone who will be an associate producer for almost no money. In addition, with every 17-year-old in the nation spending less and less time watching television, cable TV, and going to the movies and spending it all on TikTok, where there's 850 million creators who don't need health insurance or don't ask for it and are willing to make $10,000 or $12,000 a year to create what is probably pretty decent content in addition to their main hustle. There's just huge pressure. So anyways, I'm not telling you anything you don't know or have an experience. What to do. If you have been successful, and it sounds like you have been, I would try and write down the series or the attributes that have made you successful. So if you're incredibly organized, know how to bring together a disparate group of people to create an environment and production and focus on details and logistics and create a mood and a vibe, okay, Salesforce is probably going to spend a couple of hundred million dollars this year on events, on production.Anything live requires production talent. If you think about it, entertainment is essentially trying to build a story that captivates people's attention in this medium of film or television. And there's a lot of different And I think, industries where they're trying to capture people's attention across a different medium, whether it's a corporate gathering, whether it's an environment inside of a store, store design or what have you. So start workshopping. Don't let perfect be the enemy of good. Every day, three or four emails to strangers, contacts, colleagues from your alma mater who are working in investor relations, comms, video production, content strategy, product management, program management, reach out, can we grab a coffee, and get on it and just get back into the ecosystem, if you will. Also, Kelly, look into whether or not there are, I don't want to call them support groups because that sounds weird, but groups of people to get together to talk about what they're going to do next, people in a similar situation. There was an organization that's probably still around in New York called Second Act. It was for former finance professionals getting together to talk about their second act.And And these were ballers. My close friend and someone who was on my board, who was one of the heads, I believe, or co-heads of private equity at Citigroup, was part of this group. And it was all these former CEOs and total ballers in the corporate world trying to to figure out what to do next. So it had either been laid off or quit their job. And it's really helpful to get in a room of people and just talk about stuff and be mutually supportive of each other and bounce ideas off of one another. I'd be shocked if there aren't several groups like that that have popped up in both New York and Los Angeles because of the just extraordinary disruption taking place in the industry. But again, it's just so helpful to hear from other people. One, you recognize that it's happening everywhere. And two, again, it's hard read the label from inside of the bottle. It's just nice having a group of people to brainstorm with. That's all for this episode. If you'd like to submit a question, please email a voice recording to officehours@propetingmedia. Com. Again, that's officehours@propetingmedia. Com. This episode was produced by Caroline Shagrin.Jennifer Sanchez is our Associate Producer, and Drew Burrows is our Technical Director. Thank you for listening to the PropGee pod from the Vox Media Podcast Network. We will catch you on Saturday for No Mercy, No Malice, as read by George Han. And please follow our PropGee Markets pod wherever you get your pods for new episodes every Monday and Thursday.

[00:15:27]

a little bit different. I am a mid-career entertainment professional, meaning I'm an out-of-work TV producer, and frankly, my career is basically over. I worked for 20 years and built up an amazing reputation and have tons of contacts and experience in my field. But guess what? Between the strikes the Hollywood and news contraction, and business moving overseas, and TikTok, all my contacts are out of work and my so-called skills are not necessarily translating to the real world. I'm sure there are many other listeners who have the same predicament who are listening to your podcast and in the same boat. I'd love to know what your advice is for us not starting out professionals who have already sunk costs into the business. Thanks.

[00:16:11]

Hi, Kelly from New York. I think so many people are in your position. You have an industry that went through... First off, the industry has too great an inflow of human capital, and that is so many people want to be in that industry, that the industry is able to pay people less than people of that talent in other industries because there's someone who will be an associate producer for almost no money. In addition, with every 17-year-old in the nation spending less and less time watching television, cable TV, and going to the movies and spending it all on TikTok, where there's 850 million creators who don't need health insurance or don't ask for it and are willing to make $10,000 or $12,000 a year to create what is probably pretty decent content in addition to their main hustle. There's just huge pressure. So anyways, I'm not telling you anything you don't know or have an experience. What to do. If you have been successful, and it sounds like you have been, I would try and write down the series or the attributes that have made you successful. So if you're incredibly organized, know how to bring together a disparate group of people to create an environment and production and focus on details and logistics and create a mood and a vibe, okay, Salesforce is probably going to spend a couple of hundred million dollars this year on events, on production.

[00:17:31]

Anything live requires production talent. If you think about it, entertainment is essentially trying to build a story that captivates people's attention in this medium of film or television. And there's a lot of different And I think, industries where they're trying to capture people's attention across a different medium, whether it's a corporate gathering, whether it's an environment inside of a store, store design or what have you. So start workshopping. Don't let perfect be the enemy of good. Every day, three or four emails to strangers, contacts, colleagues from your alma mater who are working in investor relations, comms, video production, content strategy, product management, program management, reach out, can we grab a coffee, and get on it and just get back into the ecosystem, if you will. Also, Kelly, look into whether or not there are, I don't want to call them support groups because that sounds weird, but groups of people to get together to talk about what they're going to do next, people in a similar situation. There was an organization that's probably still around in New York called Second Act. It was for former finance professionals getting together to talk about their second act.

[00:18:44]

And And these were ballers. My close friend and someone who was on my board, who was one of the heads, I believe, or co-heads of private equity at Citigroup, was part of this group. And it was all these former CEOs and total ballers in the corporate world trying to to figure out what to do next. So it had either been laid off or quit their job. And it's really helpful to get in a room of people and just talk about stuff and be mutually supportive of each other and bounce ideas off of one another. I'd be shocked if there aren't several groups like that that have popped up in both New York and Los Angeles because of the just extraordinary disruption taking place in the industry. But again, it's just so helpful to hear from other people. One, you recognize that it's happening everywhere. And two, again, it's hard read the label from inside of the bottle. It's just nice having a group of people to brainstorm with. That's all for this episode. If you'd like to submit a question, please email a voice recording to officehours@propetingmedia. Com. Again, that's officehours@propetingmedia. Com. This episode was produced by Caroline Shagrin.

[00:19:56]

Jennifer Sanchez is our Associate Producer, and Drew Burrows is our Technical Director. Thank you for listening to the PropGee pod from the Vox Media Podcast Network. We will catch you on Saturday for No Mercy, No Malice, as read by George Han. And please follow our PropGee Markets pod wherever you get your pods for new episodes every Monday and Thursday.